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Is your Website Mobile Optimized?

Mobile devices have become essential in our lives. Smartphones and other mobile devices are being used widely for internet browsing. It is becoming increasingly important that your website is optimized for these mobile devices. Mobile optimization of your website will bring about increased traffic and consequently sales for your business. So if you have not already taken steps in that direction, then [...]

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How to Evade the SEO Shortcut Penalties?

SEO helps you get recognition from all quarters for your business. It boosts your marketing strategies and gets you more clients and consequently sets the sales register ringing. The only drawback of this process is it is slow and takes a while to yield results and this is what tempts the impatient ones to take the short cut route and apply devious methods to get through the search engine ranking and [...]

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How to Improve the Local Search Results?

Generally, small businesses are locally based. So they need to just address the local audience, instead of jostling with big businesses on the national level. Small business will fare far better on the local searches for locality based keywords than the generic search terms which will expose them to tougher competition; pitting them with big companies that may be already ranking well for those keywords. [...]

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Why should you update your Website Regularly?

Your website serves as the mouthpiece of your business. It helps to showcase your product and service and establish your business as a brand. It is most essential to regularly update your website by adding fresh content consistently and revamping the website at periodic intervals. Let us look at the basic reason why this is necessary. Imagine you are living for years in the same house or operating [...]

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What should you Choose- Individual SEO Package or Cheap SEO Packages?

It has been established beyond debate that SEO is a must for any website to strike it out at the search engine result page. If you want to top the result page, better have your SEO strategies in place. What kind of SEO should you opt for- if you are a budding business or if an already established business looking for a new service to handle the SEO for you? First and foremost, you need to identify [...]

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Create Hummingbird Friendly Content

Google Hummingbird focuses on every word in the query and not just the keyword. So keyword based writing has taken a backseat after hummingbird algorithm was introduced. Google wants its search results to be accurate and quick and so it keeps bringing about changes in its algorithm to make it more convenient for clients. Where earlier the focus was on keywords, now the whole sentence is taken into [...]

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