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Do’s And Don’ts Of Mobile SEO

With the rising popularity of smartphones and affordable prices of data plans, mobile search engine optimization or mobile SEO is gaining widespread importance among many industries. No longer are customers restricted to their personal computers or desktops for online search; search has now made inroads to mobile phones. It is imperative to understand the difference between a mobile optimized site [...]

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Has SEO lost its touch?

When a website is launched, you need to try all means to establish a strong online presence so that it gets noticed by the right audience and your business can get successful. There have been conflicting opinions recently on the relevance of SEO. Some believe this strategy cannot be overlooked while the others think that SEO has gone outdated and is no longer effective and is often misused by manipulators. [...]

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How to Find Keywords That Can Work For You

Keyword research is the first step in creating strong brand recognition online and earning better revenues through SEO. The right kind of keywords will help your website list at the top of search results leading to higher traffic. It is essential to optimize all the pages of your website with the appropriate phrases. This is surely not something that can be done based on assumptions. It is quite a [...]

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In-house SEO vs. Outsourcing

Online search has become such a crucial part of online marketing and website creation that many agencies are set-up exclusively to cater to search engine optimization for myriad websites. These agencies are proficient in all techniques, methods and practices of search optimization. However, many companies even create a small team of search specialists within the company in order to optimize websites [...]

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How to Avoid Duplicate Content

Time and again it has been reiterated how important it is to have unique and high quality content and how duplicate content needs to be avoided. What is duplicate content; why should it be avoided; and how to avoid it; these are some of the questions we shall attempt to answer in this post. If the content in two places is similar to each other it is called as duplicate content. Duplicate content puts [...]

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Tips To Find an Able SEO Company

Making use of search engine optimization has become extremely important for any business to gain a strong hold over the internet market. The easiest way to get in touch with your target audience and be easily visible to them is online. With so many companies in every industry, it is quite challenging to rise above them and grab the attention of users. This requires proper planning and strategizing [...]

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5 SEO Blunders You Need To Avoid

Search engine optimization (SEO) is continuously evolving as Google frequently attempts to make search relevant to users. While many website owners try their best to incorporate various SEO techniques on their website, some inevitably end up making some blunders. These mistakes may seem trivial at first, but some slip-ups can prove to be harmful to your website in the long-run. Some of the common misconceptions [...]

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How to get your Small Business Noticed by Search Engines

Even the mention of search engine optimization is at times enough to rattle the small business owners. They are aware of the importance of SEO and that even the slightest overlook may lead to failure in getting the attention of the search engines. What they are not confident about is how to make the SEO work for their websites and get better ranking for it on the search engines. Leading search engines [...]

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Google Authorship Vanishes From Google Webmaster Tools

The success of an online writer is measured by the amount of traffic the content can generate. Google authorship was being widely used by bloggers in order to improve their search engine rankings. People who write content regularly for a specific industry usually rely on Google authorship as it results in better viewership. Google authorship has suddenly vanished from Google Webmaster tools, causing [...]

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Ethical Ways to Increase Search Engine Ranking

Businessmen and website owners are increasingly looking for new ways to improve search engine ranking. The higher the ranking on the result page; the greater is the chance of increased sales. With the surge in e-commerce platforms, enhancing your website’s rank has never been more important. However, it is imperative that you use white hat or ethical techniques to do so rather than resort to underhanded [...]

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